The Secrets of Semiotics

“Semiotics is an investigation into how meaning is created and how meaning is communicated. Its origins lie in the academic study of how signs and symbols (visual and linguistic) create meaning. It is a way of seeing the world, and of understanding how the landscape and culture in which we live has a massive impact on all of us unconsciously.”…

Everything You Ever Wanted to Know About Audiences

What is an audience? According to the Oxford Dictionary an audience is defined as “The assembled spectators or listeners at a public event such as a play, film, concert, or meeting. ” But, in a world where media is being consumed more frequently and at a greater level, the ideas surrounding what an audience is are constantly developing…

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